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How We Reduced B2B Quoting Time from Hours to Minutes

Industry: B2B services company
Who it is for: Sales director and the sales team responsible for quoting and client acquisition
Area: Sales

See it on video

A step-by-step walk through the module — the same screens this write-up describes.

What is in the recording

  1. 00:00No More Manual Quoting
  2. 00:05Sales Director Dashboard
  3. 00:15Organized Pipeline and Templates
  4. 00:58Multi-Step Quoting Wizard
  5. 02:02Interactive Proposal and Statistics
  6. 02:36Automatic Contract and Invoice Generation
  7. 03:24Reporting and Pipeline Control
  8. 03:50Reclaim Your Team's Time

The Challenge

Replacing manual proposal creation with an interactive wizard eliminates errors, saves sales reps hours of work, and gives full control over the sales process.

The sales team was losing time manually creating proposals in text editors and repeatedly re-entering the same data into contracts and proforma invoices. There was also no way to know whether a client had even opened the sent file, and reporting results required tedious data gathering from multiple sources.

Key challenges:

  • The sales team was losing time manually creating proposals in text editors and repeatedly re-entering the same data into contracts and proforma invoices.
  • There was also no way to know whether a client had even opened the sent file, and reporting results required tedious data gathering from multiple sources.
Business impact: Sales directors, sales team managers, and B2B business owners who lose time manually preparing sales documentation.

The Solution Process

A sales module was implemented in the ProcessApp system, based on a multi-step quoting wizard.

Static files were replaced with interactive proposals in the form of landing pages, from which the system automatically generates linked contracts and proforma invoices.

1

The existing quoting process was analyzed and the company's sales path was mapped.

2

The implementation specialist then configured proposal, contract, and invoice templates, and the sales team was trained on the new wizard and analytics tools.

Actions Taken

Command Center

The sales director starts their day with a clear dashboard where they can instantly see key statistics from marketing, finance, and sales.

Organized Pipeline

Proposals used to be created in a text editor, and sales reps would lose track of versions sent by email. Today the entire process has moved into the sales module with an organized list of quotes and quick access to details. The biggest change is standardized templates. Instead of copying old documents, the company uses ready-made templates that are easy to edit. The sales rep tailors the template to the client. This structure ensures every proposal looks professional, and new employees get up to speed with the quoting process faster, saving valuable time.

Quoting Wizard

The moment of creating a quote changes completely. The sales rep no longer needs to manually format tables or re-enter information. From the quote list they open the details and launch the proposal wizard, which guides them through the entire process. In successive steps they define the client's challenges and select the appropriate system modules. The wizard allows them to describe implementation goals and business benefits, making every proposal personalized and focused on real value. Preparing such a comprehensive document used to take several hours; now the sales rep completes this stage in just a few minutes. There is no room for mistakes or forgotten attachments, and the team can be confident that a well-thought-out proposal reaches the client. The time saved translates into more business meetings and conversations with new partners.

Interactive Proposal

The output of the wizard is an interactive proposal in the form of a modern webpage. The sales rep smoothly scrolls through a preview before sending. Once the link is shared, the team no longer has to guess whether the client opened the email. In the chat tab they can answer questions, and statistics show how much time the recipient spent on the proposal. This gives them an edge in negotiations, because they know what interests the client before they pick up the phone.

Automatic Documents

When the client accepts the terms, the process does not slow down at all. The sales rep returns to the quote panel and handles everything in two clicks: first they generate the contract, and the system pulls in the agreed terms automatically. A moment later they create the proforma invoice, which also fills in automatically. The sales team has reclaimed a great deal of time, and the director can be confident that the documents are error-free. Formalities that used to block sales closing now happen in the background, allowing everyone to focus on building relationships.

Reporting and Analytics

Finally, the sales director gains exactly what they needed. In the analytics module they review the probability table and trend charts. There is no need to ask the team for manual reports. The system generates a weekly summary of key metrics, and the company has full control over the proposal pipeline, so sales reps can sell instead of drowning in paperwork.

Results Achieved

What changed

Before the deployment

  • The sales team was losing time manually creating proposals in text editors and repeatedly re-entering the same data into contracts and proforma invoices.
  • There was also no way to know whether a client had even opened the sent file, and reporting results required tedious data gathering from multiple sources.

After the deployment

  • Sales reps generate personalized proposals and final documents faster, eliminating errors caused by manually re-entering data.
  • The team now has visibility into client interaction statistics for each proposal, and the sales director has gained automated reports and a win-probability view.

Screens from the deployment

Command Center — How We Reduced B2B Quoting Time from Hours to Minutes
Command CenterThe system's main dashboard with module tiles and a summary of operational data. The sales director starts their day with a clear dashboard where they can instantly see key statistics from marketing, finance, and sales.
Click to enlarge
Organized Pipeline — How We Reduced B2B Quoting Time from Hours to Minutes
Organized PipelineNavigating the Sales module, browsing the proposal list, and editing a standardized template. Proposals used to be created in a text editor, and sales reps would lose track of versions sent by email. Today the entire process has moved into the sales module with an organized list of quotes and quick access to details. The biggest change is standardized templates. Instead of copying old documents, the company uses ready-made templates that are easy to edit. The sales rep tailors the template to the client. This structure ensures every proposal looks professional, and new employees get up to speed with the quoting process faster, saving valuable time.
Click to enlarge
Quoting Wizard — How We Reduced B2B Quoting Time from Hours to Minutes
Quoting WizardWalking through the multi-step proposal wizard, defining client problems, modules, and benefits. The moment of creating a quote changes completely. The sales rep no longer needs to manually format tables or re-enter information. From the quote list they open the details and launch the proposal wizard, which guides them through the entire process. In successive steps they define the client's challenges and select the appropriate system modules. The wizard allows them to describe implementation goals and business benefits, making every proposal personalized and focused on real value. Preparing such a comprehensive document used to take several hours; now the sales rep completes this stage in just a few minutes. There is no room for mistakes or forgotten attachments, and the team can be confident that a well-thought-out proposal reaches the client. The time saved translates into more business meetings and conversations with new partners.
Click to enlarge
Interactive Proposal — How We Reduced B2B Quoting Time from Hours to Minutes
Interactive ProposalScrolling through the generated proposal in landing page format, then viewing the chat tab and visit statistics. The output of the wizard is an interactive proposal in the form of a modern webpage. The sales rep smoothly scrolls through a preview before sending. Once the link is shared, the team no longer has to guess whether the client opened the email. In the chat tab they can answer questions, and statistics show how much time the recipient spent on the proposal. This gives them an edge in negotiations, because they know what interests the client before they pick up the phone.
Click to enlarge
Automatic Documents — How We Reduced B2B Quoting Time from Hours to Minutes
Automatic DocumentsGenerating a contract and proforma invoice directly from the quote panel, without manually entering any data. When the client accepts the terms, the process does not slow down at all. The sales rep returns to the quote panel and handles everything in two clicks: first they generate the contract, and the system pulls in the agreed terms automatically. A moment later they create the proforma invoice, which also fills in automatically. The sales team has reclaimed a great deal of time, and the director can be confident that the documents are error-free. Formalities that used to block sales closing now happen in the background, allowing everyone to focus on building relationships.
Click to enlarge
How We Reduced B2B Quoting Time from Hours to Minutes
How We Reduced B2B Quoting Time from Hours to Minutes
Click to enlarge

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